Galaxy 'Chauffeur' advert: blog tasks

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1) Why is the advert set in the 1950s? What audience pleasure does this provide? 

This advert was set in the 1950s because Audrey Hepburn was alive at that time and was young .The audience will like that because she was famous singer

2) Who is Audrey Hepburn?
She is a popular actress in 1950s and 1960s

3) Why did Galaxy select Audrey Hepburn for this advert? 

She was a famous person at setting and time they have selected

4) What is intertextuality?

when one media text refers to or suggests another media text

5) What Audrey Hepburn film is suggested in this advert and how is this effect created (e.g. mise-en-scene - CLAMPS: costume, lighting, actors, make-up, props, setting)? 

the setting was set in the 1950s and the movies was Roman holiday 

6) What are the connotations of Audrey Hepburn and celebrity in this advert? 

The people would be interested because she was an old celebrity in the 1950s

7) What representations of gender can you find in this advert?

the representation of gender is because she shows women could have power over men

8) Are stereotypes reinforced or subverted in the Galaxy advert? Give examples.

yes and that men have to drive car and buses.

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