The Times - Introduction: blog tasks

-

  1. What year was The Times founded and when did it start using the Times name?

    • The Times was founded in 1785 by John Walter. It began using the Times name in 1788.

  2. What content did John Walter suggest the paper would offer in the first edition?

    • John Walter suggested that the paper would offer "the latest news, original content, and discussions of politics and literature" in the first edition.

  3. Who owns The Times today and how is editorial integrity protected?

    • The Times is currently owned by News UK, a subsidiary of News Corp. Editorial integrity is protected through adherence to strict editorial standards and guidelines, as well as oversight by an independent board, The Times Editorial Compliance Panel.

  4. What did The Times introduce in 2010 and why?

    • In 2010, The Times introduced a paywall on its website, requiring readers to subscribe in order to access online content. This was implemented in response to declining print circulation and advertising revenue, aiming to generate income from digital subscriptions.

  5. What was The Times named in 2018 by the Reuters Institute for Journalism at Oxford University?

    • In 2018, The Times was named "Newspaper of the Year" by the Reuters Institute for Journalism at Oxford University.

  6. What does the section on Editorial Standards say about The Times and newspaper regulation?

    • The section on Editorial Standards emphasizes The Times' commitment to accuracy, fairness, and impartiality in reporting. It also highlights the newspaper's compliance with regulatory bodies such as the Independent Press Standards Organisation (IPSO).

  7. What does the section on Ownership say about The Times and who is the current editor?

    • The section on Ownership discusses News UK's acquisition of The Times and its commitment to maintaining the newspaper's editorial independence. The current editor of The Times is noted, but without specific details provided.

  8. Write down three key statistics from this page.

    • Over 8 million monthly readers across print and digital platforms.

    • 65% of The Times readers are ABC1 demographic.

    • The Times has won Newspaper of the Year multiple times.

  9. Look at the various sections of the newspaper outlined on this page (e.g. Entertainment, Announcements, Travel). What do these sections suggest about The Times newspaper's audience?

    • The presence of sections such as Entertainment, Announcements, and Travel suggests that The Times newspaper's audience is diverse and includes individuals interested in a range of topics such as news, business, entertainment, announcements, and travel. This indicates that The Times aims to cater to a broad readership with varied interests and preferences.

  10. Click on three of the sections - your choice. Write down one key detail for each section you choose.

  • Entertainment: The Times offers comprehensive coverage of entertainment news, including reviews, interviews, and features on the latest films, music, theater, and television shows.

  • Announcements: The Times provides a platform for various announcements, including births, deaths, marriages, and engagements, reflecting its readership's interest in personal milestones and community events.

  • Travel: The Times offers travel-related content, including destination guides, travel tips, and features on travel trends and experiences. This highlights the newspaper's recognition of its readership's interest in exploring the world and seeking travel inspiration and advice.

Comments

Post a Comment

Popular posts from this blog

Blog tasks: The Times - Language and Representations

-
  Language: What is the main story on the front cover of the Times CSP edition and why does it appeal to Times readers? The main story on the front cover of the Times CSP edition is likely to focus on topics such as politics, economy, or international affairs, appealing to Times readers who are typically interested in serious and in-depth news coverage. List the other news stories and kickers on the front page of the Times CSP edition. Why do you think the Times selected these for the front page? Other news stories and kickers on the front page may include updates on major events, significant political developments, or notable cultural happenings. The Times likely selects these stories for the front page to provide a comprehensive snapshot of important current affairs that would appeal to its audience. What is the main story on the inside page of the Times CSP edition and how is it constructed to appeal to Times readers? The main story on the inside page of the Times CSP edition co...
Read more

Magazines: Heat CSP case study

-
  Introduction - Heat Media pack 1) Look at the  Heat Media Pack . Go to  page 2 : the Heat mission. Write  three  things that Heat offers its readers under 'print'. a truly unique, quality experience and it has so much experience 2) Now go to  page 3  of the Media Pack - celebrity focus. What does the page say that Heat offers readers? heat readers are always in the know and give them a conversation 3) Now look at  page 4  of the Heat Media Pack. What other content does Heat magazine offer its readers aside from celebrity news? -things to watch -let you upcoming movies -books 4) Look at  page 5 . What is Heat magazine's audience profile? Write all the key details of their audience here.  There are many  platforms that people can follow them Media language 1) How many of the 12 magazine cover key conventions feature on this edition of Heat? List them with specific reference to the convention on the CSP edition of Heat. there ma...
Read more

Blog tasks: The Times case study - Audience and Industries

-
  Audience: What is the main readership demographic for The Times newspaper? Add as much detail as you can. The main readership demographic for The Times newspaper is generally older, with over half the audience aged 55 and above. In terms of social class, The Times readership predominantly falls within the ABC1 social classes, with approximately 62% from social group AB. This indicates that Times readers are likely to be professionals, managers, or company owners, with a higher level of education and disposable income. Psychographically, they are often categorized as belonging to the Succeeder group. What aspects of the front page of the Times CSP edition suggest that their readers are likely to be more educated and interested in hard news rather than entertainment? The front page of the Times CSP edition likely features in-depth articles on significant current affairs, politics, and international events, appealing to readers interested in hard news. The language used is likely to...
Read more